Administering

Provides detailed information and procedures for the efficient handling of content, including replicating, tagging, using content tools, and importing/exporting content.

Covers how to manage users and groups in order to provide them with the appropriate rights necessary to perform various functions.

The Adobe Marketing Cloud includes powerful web analytics and website optimization products that deliver actionable, real-time data and insights to drive successful online initiatives. It offers an integrated and open platform for online business optimization.

• Using the Bulk Editor
• Importing blog posts
  
• Importing calendar Events
  
• Subscribing to Calendars
  
• Handling Content Packages
• Importing documents generated offline
• Exporting content and creating backups
• Exporting a Page
• Validating external links
• Configuring automatic emails for account activities
• Tagging
• Replication and Replication Agents
• Replication from Author to Publish
• Replication from Publish to Author
• The Client Context
• Configuring the Rich Text Editor
• AEM Portals and Portlets
• Setting up Email Notifications
• Connecting to a FAST Search Engine
• Configuring Undo for Page Editing
• Configuring ExactTarget in AEM
• Track Content Changes Using Task Management
• Producing Accessible Sites and Applications

• Authentication and Authorization
• Accessing user and group management (Security Console)
• Default users and groups
• Creating users and groups
• Deleting users and groups
• Changing user passwords
• Permissions and Privileges
• Page access permissions
• Actions and Access Control Lists
• Replication privileges
• Impersonating another user
• Best practices
• Closed User Groups

• Integrating with Adobe SiteCatalyst
• Integrating with Adobe Search&Promote
  
• Integrating with Adobe Test&Target
  
• Integrating with Adobe Scene7

The social communities tools offer extended user profiles, blogs, and calendars that are fully integrated into the Web Content Management platform.

Personalization provides your users with a customized environment that displays dynamic content selected according to their specific needs.

Multi-Site Management handles multilingual and multinational content, helping your company balance centralized branding with localized content.

• Introduction to Social Communities
  
• Administering Social Communities
• Developing with Social Communities

• What is Personalization?
• Strengths and points to consider
• Personalization and Access
• Components available for Personalization
• Personalization and Social Communities

• Use cases for multi-site management
• Managing different language versions of a website
• Managing the translation of your language branches
• What are blueprints and live copies?
• Creating a live copy
• Synchronizing a blueprint and live copy
• Rolling out changes
• Live copy status at page and at paragraph level
• Managing blueprints and live copies
• Moving blueprint and live copy pages

Analytics form the basis for gaining insights into how your website is being used by visitors and therefore, how it is serving your business.

As all information is already resident within the repository, many reports can be generated. Default reports are provided, customized reports can easily be developed.

• Segmentation
• External Providers

• Component Report
  
• Disk Usage
  
• Health Check
  
• Page Activity Report
  
• User Generated Content Report
  
• User Report
  
• Workflow Instance Report
  
• Workflow Report
• Report Customization
• Using Reports in a Publish Environment
• Using Dashboards